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About Career


Do you like working with data and numbers? Do you like businesses? Do you want to solve business problems by doing data analysis? If yes, you should explore the career path of business analytics. 


Business Analytics is a combination of data analytics and business intelligence. It is a process that enables the business analyst to make data-driven decisions to improve business performance. Business analytics helps a company make better decisions by a clear understanding of reality.


Organizations use business data analytics  to 


  • Reduce costs,
  • Getting into a new market,
  • Tapping a different demographic,
  • Gauging the effectiveness of a marketing campaign,
  • Launching a new product or service etc



Example: Based on historical data of hotel bookings, the company wants to predict how many hotel bookings they can make in the next month?


“Companies that use analytics are five times more likely to make faster decisions.” (

What are the roles and responsibilities for Business Data Analyst?

  • Business analytics helps organizations harness and use data to plan business strategies, improve operational efficiency, identify new opportunities and generate higher profits.
  • Identify and analyze industry or geographic trends with business strategy implications.
  • Analyze technology trends to identify markets for future product development or to improve sales of existing products.
  • Adapt statistical methods to solve business problems.
  • Develop software applications or programming to use for statistical modelling and visual analysis.
  • Develop and test experimental designs, sampling techniques, and analytical methods.
  • Prepare data for processing by organizing information, checking for inaccuracies, and adjusting and weighting the raw data. 
  • Business analysts process large amounts of data for statistical modelling and visual analysis, using computers. 
  • Evaluate the statistical methods and procedures used to obtain data to ensure validity, applicability, efficiency, and accuracy. 

What are the key skills required for Business Data Analytics?

  • Analytic problem solving
  • Understanding of statistical methods
  • Data Analysis
  • Problem Solving
  • R
  • SAS
  • Tableau Software
  • SQL
  • Excel
  • SQL

What are the career opportunities in Business Data Analytics?

  • Budget Analyst
  • Business Analyst
  • Data Analyst
  • Data Scientist
  • Data analyst
  • Management Analyst
  • Marketing Research Executive
  • Marketing analyst
  • Operations Research Analysts
  • Project Manager
  • Sustainability Specialist

What is the salary and demand for Business Data Analyst?

  • Demand is High for Business Data Analytics.
  • Salary levels are High for Business Data Analytics. For fresher average salary is more than 5 Lacs.
  • Fees levels of the course is Medium. To pursue this course student need to spend 3 to 4 Lakhs.
  • Level of preparation for Business Data Analytics is Medium. Students spend 1 Year. to prepare for entrance test of Business Data Analytics.

1 Fees
2 Demand
3 Salary
4 Level Of Preparation

Career Videos for Business Data Analytics as a career curated from Youtube

What education is required to become a Business Data Analyst?

  • Student can do 12th with Maths (Preferred). Then complete BBA . Further you can Proceed with MBA business analytics.
  • Student can do 12th with Maths (Preferred). Then complete B.Tech . Further you can Proceed with MBA business analytics.
  • Student can do 12th any stream. Then complete BBA . Further you can Proceed with MBA Marketing Research. Further you can Proceed with SAS/R Certification.

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What are the best colleges for Business Data Analytics in India?

For Graduation

  • Nirma University - [NU], Ahmedabad
  • Symbiosis International University - [SIU], Pune
  • Jamia Millia Islamia University-[JMI], New Delhi
  • Jamia Hamdard University, New Delhi
  • Guru Gobind Singh Indraprastha University - [GGSIPU], New Delhi
  • Symbiosis Centre for Management Studies - [SCMS], Pune
  • Shree Guru Gobind Singh Tricentenary University - [SGT], Gurgaon
  • ICFAI Foundation for Higher Education - [IFHE], Hyderabad
  • SP Jain School of Global Management -[SPJSGM], Mumbai
  • Banasthali Vidyapith, Jaipur

For Post Graduation

  • Indian Institute of Management - [IIMB], Bangalore
  • Indian Institute of Management - [IIMC], Kolkata
  • Indian Institute of Management - [IIM], Lucknow
  • Xavier Labour Relations Institute - [XLRI], Jamshedpur
  • University of Delhi, Faculty of Management Studies - [FMS], New Delhi
  • Indian Institute of Management - [IIMK], Kozhikode
  • Management Development Institute - [MDI], Gurgaon
  • Indian Institute of Foreign Trade - [IIFT], New Delhi
  • SP Jain Institute of Management and Research - [SPJIMR], Mumbai
  • Institute of Management Technology - [IMT], Ghaziabad

What are the best entrance exam for Business Data Analytics in India?

For Graduation

  • Uttar Pradesh State Entrance Exam-UPSEE 2022
  • Guru Gobind Singh Indraprastha University Common Entrance Test-IPU CET 2022
  • National Test for Programs After Twelfth-NPAT 2022
  • University of Petroleum and Energy Studies Design Aptitude Test-UPES DAT 2022
  • Dayanand Sagar Admission Test-DSAT 2022
  • PES Scholastic Aptitude Test-PESSAT 2022
  • APIIT National Aptitude Test-APIIT NAT 2022
  • Siksha O Anusandhan University Admission Test-SAAT 2022
  • Uttaranchal University Entrance Examination-UUEE 2022

For Post Graduation

  • Common Admission Test-CAT 2022
  • Graduate Management Admission Test-GMAT 2022
  • Management Aptitude Test-MAT 2022
  • Xavier Aptitude Test-XAT 2022
  • Common Management Admission Test-CMAT 2022
  • Odisha Joint Entrance Examination-OJEE 2022
  • Uttar Pradesh State Entrance Exam-UPSEE 2022
  • Maharashtra Common Entrance Test-MH CET 2022
  • Tamil Nadu Common Entrance Test-TANCET 2022
  • Guru Gobind Singh Indraprastha University Common Entrance Test-IPU CET 2022